Don’t Run Ads Without Your Tracking Tags—Seriously

Tiktok pixel

Advertising without tracking is like launching a campaign blind. You need real-time feedback to optimize and scale effectively. Core Tracking Tools Installation Best Practices Bottom Line If you can’t measure performance, you can’t improve it—or scale it. Need help setting up or checking your tracking tags? Schedule a call with us and we’ll make sure […]

Ad Strategy That Doesn’t Blow Your Budget

Ads Strategy

Throwing money at ads without a plan is a fast track to wasted spend and frustration. What a Strong Strategy Includes Key Metrics to Track Bottom Line Every dollar spent on ads should deliver insights or income—ideally both. Want a custom ad strategy built for your business? Schedule a call with us and let’s plan […]

Social Media Business Accounts That Actually Work

social media business account

Running ads or pulling performance insights from a personal profile? That won’t cut it. Treat your business like a business—starting with your social presence. Where to Set Up Business Accounts Best Practices Bottom Line You’re not running a fan page—you’re building a brand. Set it up accordingly. Need help launching your professional profiles? Schedule a […]

Merchant Center Mayhem—Get Set Up or Get Left Behind

Merchant Center

Before you can run effective ads, your Merchant Center setup must be complete. Platforms like TikTok, Pinterest, Google, and Meta all rely on properly formatted product data. What You Need to Set Up Common Mistakes to Avoid Bottom Line No Merchant Center means no serious advertising. It’s essential infrastructure. Need help getting your setup right? […]

You Formed an LLC—Now What? How to Stay Compliant Without Losing Your Mind

LLC

So you’ve formed your LLC—great start. But here’s what most people don’t tell you: forming your business is just the beginning. Staying compliant is what keeps it alive. Your Annual Compliance Checklist What Happens If You Don’t Stay Compliant? Do You Need an Operating Agreement? Yes—even if your state doesn’t require it. It outlines your […]

Do You Really Need a DBA or Business License for Your Online Biz?

Online Biz

You’ve got your name, your domain, maybe even a logo you’re proud of. But now you’re wondering—do you need a DBA? A business license? Or is that only for food trucks and Etsy shops? DBA vs. LLC: What’s the Difference? A DBA (Doing Business As) is a way to operate under a different name than […]

What’s a Registered Agent (and Why You Can’t Just Use Your Mom’s Address)?

Registered Agent

Let’s talk about one of the most overlooked parts of your business setup: the registered agent. Yes, it’s a real role—and no, you can’t just use your home address or ask your mom to do it temporarily. What Is a Registered Agent? A registered agent is a person or service responsible for receiving legal and […]

LLC, S-Corp, or Just “Winging It”? Here’s What You Actually Need to Know

LLC VS S CORP

Starting an online business shouldn’t require a law degree. But a quick Google search will drop you into a sea of acronyms and conflicting advice—especially from that one guy on YouTube who swears by forming a Wyoming LLC, even though he lives in Florida. Let’s clear things up What is an LLC—Really? An LLC (Limited […]